Portfolio

Below are samples of social media copy that I wrote during my time at Aston Carter. *Clicking on any of the images will take you to the accompanying social media posts. *Copy written by Katherine Burns.

Even with a recovering labor market, employee retention remains top of mind for employers. As companies around the country compete to attract talent, employers are also focused on keeping their workforce intact. To support retention, it’s critical to understand when, where and why attrition is taking place . What is the Difference Between Retention, Attrition and Turnover? At Aston Carter, we define “retention” as the tangible reasons why employees stay with a company. Some e

It’s market day in Andover, Mass., and everyone’s invited. Kids race between tents set up between the town’s offices and the public park. Neighbors chat with neighbors, carrying fresh produce and flowers home in their tote bags. Vendors talk excitedly about their wares, from artisanal woodworks to fresh croissants.  Andover Farmer’s Market is a third place, to use the term coined by American sociologist  Ray Oldenburg . The idea is that home is your first place, work is your

Aston Carter The accounting and finance fields are evolving every day. With emerging fintech, advanced digitalization and the increasing...